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Teens Plugged In: Second Annual Teens in Tech Conference
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8:30am - 6:00pm May 13, 2008
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Press coverage for the Teens and Tech May 13, 2008
The INQUIRER
CIE Updates
DJCline.com
Scott's News Sites
Qik, by bhaskar
San Jose Mercury News
Richard Escobedo
The Dumbest Generation? Not this Crowd
Fresh Dialogues
Conference Overview
Come join us in this teen-driven event, where we invite teens to share their insights into their “always connected” way of life. Teens are using technology to communicate like no generation before them – mobile text messaging, IM, MySpace pages, video cell phones and online video games, etc…. Technology permeates their lives and their interests drive innovation in a significant way.
At the same time, in addition to spending money on technology, teens are emerging as innovators in the industry. These young entrepreneurs are changing our world-using fresh tech-savvy ideas to create new businesses and garnering the attention of investors in the process.
How are teens impacting the way technology is developed? How are these technologies scaling into businesses? And what about the teens themselves- are they creating companies? These are just some of the questions that will be addressed during this exceptional program.
This program is an exceptional opportunity to learn first hand from the teens themselves how they are driving the tech industry and what new ideas they’re working on to move the industry forward.
  
If you would like to see more pictures please visit: DJCline.com
Agenda:
| 8:30am - 9:00am |
Registration and Breakfast |
| 9:00am - 9:15am |
Greeting and Announcements |
| 9:15am - 9:30am |
Profile in Entrepreneurship: Anshul Samar, Alchemist Empire, Inc
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| 9:30am - 10:30am |
High School Panel with Stefanie Olsen,CNet
Teen Representatives from High Schools in Silicon Valley (FreeStyle Academy, Mountain View, Notre Dame..)
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| 10:30am - 10:45am |
Break |
| 10:45am - 11:45am |
Panel Discussion:
“Marketing to Teens: A View from the Tech Community”
Steve Hoffman, ROCKETON
JD Lewin, Microsoft
Matt Thompson, Sun
Ameer Karim, HP
Moderator: Allison Leopold Tilley, Pillsbury Winthrop
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| 11:45am - 12:15pm |
What will Happen? “Teens in the Workforce”
Mani Pande, Institute for the Future
Karen Rohde, SUN
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| 12:15pm - 1:00pm |
Lunch |
| 1:00pm - 1:15pm |
Profile in Entrepreneurship: Salina Truong, Gumball Capital
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| 1:15pm -2:15pm |
College Panel with Larry Magid
Students and college-age teens from UC Berkeley, Stanford, CAL Poly, Santa Clara
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| 2:15pm - 3:00pm |
Panel Discussion:
Investing in Teens and Teen Products: "What Does it Take to Succeed?
Andrew Braccia, Accel
Sergio Monsalve,Norwest Venture Partners
Angela Strange, Bay Partners
Moderator:Ben Bajrin, Creative Strategies
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3:00pm -
3:30pm |
What’s Happening with Teen Developers? Pitch Time! |
| 3:30pm-3:45pm |
Profile in Entrepreneurship:Richard Escobedo, Teens in Tech
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3:45pm-4:30pm
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“What’s Happening with Teen Entrepreneurs?”, with Courtney Macavinta, Respectrx
Teen Developers talk about their passion.
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4:30pm-5:00pm
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“Inspiring Teens in Technology and Entrepreneurship: What Non-Profits are Doing”
Whitney Smith, Girls for a Change
Elizabeth Stock, Computers for Youth
Joel Franusic and Adam Smith, SuperHappyDevHouse
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| 5:00pm-6:00pm |
Networking Reception Sponsored by SUN: Find a Mentor, Help a Teen
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Palo Alto Online Weekly: Start me up, by Arden Pennell
Bios:
Deanna Alexander is a 17 year old senior at Mountain View High School, and a 2nd year at Freestyle Academy. Freestyle is a brand new creative high tech academy, which has been developed by the Mountain View Los Altos Unified School District. Deanna is constantly working on a few different projects whether it's a website design and coding for a local committee, or working for the San Jose Mercury News at various sporting events. At the moment she creates arts and websites using Adobe Creative Suite, but she looks forward to learning more and expanding her high tech horizons.
Ben Bajarin, Creative Strategies. Ben has researched the global transition from analog to digital in consumer technologies and entertainment media. He has focused on projects and developed strategies in the markets of the digital home ecosystem, mobile computing, digital lifestyle and interactive entertainment, trying to understand how and why consumers will use new digital technologies in their everyday lives. His expertise is in understanding the Gen X and Millenial consumers and their present and future demands for technology. His research and strategic work spans digital entertainment and media, brand marketing and awareness, and consumer products and services. Ben manages Creative Strategies digital electronics and digital home research center where the impacts of many digital home and digital lifestyle technologies are studied. His current and past clients have included Sony, HP, Dell, Toshiba, Philips, Palm, NVIDIA and Microsoft to name a few. He speaks regularly at indusry events, appears frequently on technology radio shows and has regular television appearences on BNN and NBC.
Andrew Braccia, Accel. Andrew joined Accel in 2007 bringing with him a decade of operational and leadership experience. His primary areas of investment interest include consumer Internet and software businesses with a focus on web search, digital media and online advertising. Andrew currently sits on the board of OpenX, the world's leading Open Source Ad Server.
Prior to Accel, Andrew held a variety of senior roles in business development, general management and operations with Yahoo! He began his career with the company in 1998, as a member of Yahoo’s early business development team. Most recently he served as vice president of Yahoo! Search, where he was responsible for all business and operational aspects of Yahoo’s consumer search business.
Daniel Brusilovsky
Daniel Brusilovsky is a 15 year old podcaster, blogger and new media geek. He is a sophomore at Aragon High School in San Mateo, CA. Daniel has been blogging since March of 2007 and podcasting since April of 2007. Daniel's biggest podcast, Apple Universe, was his first podcast, and has been released for over 115+ episodes. Daniel has loved audio and video, and in February received an internship at Qik. Daniel has appeared on podcasts and blogs like Scobleizer, Scoble Show, Twitter Blog, Typical Mac User Podcast and many more! Daniel has been blogging with WordPress since start, and has moved on to the self hosted feature of WordPress. Apple Universe and Daniel's Blog are both on WordPress, which Daniel loves. In Daniel's free time, he enjoys sports and playing the drums.
George Deglin, Inigral Inc is 20 years old and a co-founder of Inigral Inc, a company that is working on creating collaborative tools for students and teachers. I help start Inigral Inc. during the Fall semester of my Junior year at UC Berkeley, and I went on academic leave after we received funding from Founders Fund. I started working professionally as a software engineer during high school, and I have accumulated four years of part time and full time experience working as a software engineer for several Bay Area startups.
Richard Escobedo has always had a strong entrepreneurial mind set, all starting at the age of seven. Now fourteen, he continues to strengthen one of his most valuable traits, and has successfully help start a podcast startup geared towards teens. Richard has always had the drive and ambition to be successful, and while he has become discouraged at times, he knows he must persevere. He is a self-proclaimed “Twitterholic,” (hopefully his Twitter stats reflect that), as well as a blogging addict. Richard has been on the Apple Universe Podcast, and even offered a job at CNET. Richard was also accepted to Communications Arts High School, the Sixty-fourth best high school in the nation (as by NewsWeek) and even recognized district wide for his outstanding achievements. Additionally, Richard is a huge supporter of WordPress, the open source blogging engine, an “Apple Fanboy,” and a huge videographer; spending most of his time inside of Final Cut Express. In his free time, Richard loves playing, as well as watching football (Hook ‘em Horns!); reading; playing the violin; and tweaking HTML and CSS late into the night! If you would like to contact Richard, please shoot him an e-mail at richard@richard-escobedo.com.
Joël Franusic is a co-organizer for SuperHappyDevHouse, the Bay Area's premier monthly hackathon event "for hackers and thinkers". Working in
startups since he was eighteen, he now works on developing the next generation of wikis at PBwiki. Joël's hacker arsenal includes GNU/Linux, Emacs, LaTeX, and Perl. In his spare time he explores San Francisco and ponders how to store data for 10,000 years."
Captain Hoff is the CEO of ROCKETON. He is also a founding member of the Academy of Television's Interactive Media Group and Vice Chairman of the San Francisco Chapter of the Producers Guild of America. Prior to starting ROCKETON, he was the COO of Zannel, the first large-scale mobile instant media messaging platform. Before that, he was the North American Studio Head for Infospace, where he ran the U.S. mobile games publishing & development group. From 1998 - 2002, he was the Chairman & CEO of Spiderdance, Hollywood's leading interactive television studio, whose customers included NBC, Viacom, Time Warner, TBS, GSN and A&E. He also consulted for R/GA Interactive, designing projects for Kodak, Disney, Intel, AdAge, and Children's Television Workshop. From 1994 - 1998, he ran LavaMind, a developer & publisher of computer games and entertainment websites.
Jae Won Joh: Jae is chief media ninja for Gumball Capital, and recently completed a sweet 1-minute video on this past year's Gumball Challenge. He is a Biology major at Stanford University, class of 2009. He has been with Gumball since its earliest days, and stayed on for the awesome people and the amazing work. He is known for marathon working and gaming sessions, and thus the probability of him being sleep-deprived when you meet him is higher than that for most people.
Mazy Kazerooni has fun manipulating social media. At 17, he is the youngest employee of Ustream.TV. His best projects tend to be the one's with the silliest ideas behind them (having a friend play Halo 3 for 72 hours straight, live? 1200 simultaneous viewers and 80,000 unique visitors). Spends most of his free time sneaking in to Web 2.0 parties.
Rishabh "Shooby" Kumar. Rishabh "Shooby" Kumar is in the 11th grade at Archbishop Mitty High School. Shooby has been in the realm of technology and the Internet since the age of 11. Beginning by working for one of the most popular anime websites on the web, he has maintained and developed his interests in the ever-changing field. With experience working at Leo Laporte's TWiT.TV and Justin.TV, he currently interns at the mobile video website Qik. At the age of 16, Rishabh looks forward to working towards a degree in business administration after high school.
Drew Lavine is a 14 year old 8th grader at Gideon Hausner. His knowledge isn't specialized, and ranges from C++ to recording equipment. Drew is currently on a music break, and has put away all projects that he was working on, though currently he is helping RocketOn test its new online based game. He is very interested in new high tech equipment, and is constantly striving to gain as much knowledge as he can. In his free time he enjoys hanging out with friends, playing video games, and playing his guitar.
JD Lewin, Enthusiast Evangelist, Microsoft Since he could walk, JD has been someone who places demands of efficiency, simplicity, and beauty on the technology he surrounds himself with, beginning with the first Macintosh prototypes. His passion lies in understanding how software and hardware can empower human beings to evolve their abilities. He will talk your ear off about the possibilities and pitfalls of mobile communications, digital media, persistent presence, online gaming, and global positioning. JD does not write code, and yet he makes outrageous demands of any software developer who crosses his path. He stands as a bastion of simple human demands on technology. JD's life revolves around vehicular velocity, exploring the corners of the world, and developing his first book, entitled, "[Off-colour humorous title]: Quoting The Big Lebowski and Rushmore together."
Alina Libova graduated from Mountain View High School and is a first year computer science major at Cal Poly San Luis Obispo. She enjoys programming, graphic design, hiking and ice skating in her free time. Last year she put together a Vista Party which drew over 300 people and 15 presenters. Recently she made and sold an application with over 300,000 users using the Facebook's framework.
Stefanie Olsen, CNET. Stefanie is an award-winning journalist with CNET News.com who covers technology, start-ups and Silicon Valley. She writes a regular feature and blog called Digital Kids about the young generation's unique immersion in technology.
Jon "Max" Osbon, I go by my middle name Max. I am a double major in Mathematics and Finance, a member of the rugby team, and the winner of the 2008 SCU entrepreneur competition. I've been heavily involved in the entrepreneurial program here since I joined a little over a year ago. Last summer I won the Grand prize for the national entrepreneurial What's Your Big Idea competition sponsored by the Best Buy Geek Squad.
Courtney Macavinta is an award-winning journalist, author, speaker and teen coach who has reached more than a million girls and women through her work, including her blog RespectRx.com and best-selling book, RESPECT: A Girl’s Guide to Getting Respect and Dealing When Your Line Is Crossed (Free Spirit Publishing, 2005), which has won both IPPY and iParenting awards. As an expert on teens and women, Courtney has been featured on CNN, Fox, National Public Radio, MSNBC and in USA Today, CosmoGIRL!, Teen People, Teen Vogue, The Seattle Times, The San Jose Mercury News and numerous other media.
Sergio Monsalve,Principal Norwest Venture Partners Sergio brings to NVP over 12 years of operational experience in marketing, product management, business development, sales and finance from a wide range of business and consumer technology companies. Sergio is focused on investments in the consumer internet, media and software sectors. His current investments and board seats include Adzilla and Fatdoor.
Prior to NVP, Sergio was Vice President of Product Marketing at Photobucket, which was successfully sold to News Corp in May for a reported $300 Million. At Photobucket, Sergio drove product marketing, public awareness and user experience, which helped accelerate Photobucket’s growth to more than 40 million unique visitors per month.
Mani Pande, Institute for The Future. A native of New Delhi, India, Mani works as a Research Director at Institute for The Future, a non-profit research forecasting group based in Palo Alto. She has experience in conducting surveys in the US and India. She is conducting a comparative survey looking at technology usage and work and career aspirations among youth in India, China and USA. She has conducted focus groups with high school and college students, and young workers in the US, and is doing similar focus groups in India. She has designed large-scale surveys looking at technology usage, health and food habits, work and career among US adults.
Karen Rohde,Vice President Global Talent Management and Rewards Human Resources,Sun Microsystems, Inc.
As Vice President, Human Resources, Global Talent Management and Rewards, at Sun Microsystems, Inc., Karen Rohde is responsible for the development of Sun's talent management strategy and the design and implementation of global, integrated solutions to deliver on that strategy. In this role, Rohde has worldwide responsibility for leadership development and succession planning, compensation and benefits, staffing, management capability, employee engagement, performance management, global inclusion and diversity, and employer branding/employee value proposition.
Anshul Samar is the 14 year old Founder and CEO of Alchemist Empire, Inc., the creators of a Chemistry card game, Elementeo (www.elementeo.com). Elementeo is a unique concoction of fantasy, action, and chemistry brought together in a battle based game meant to inject fun into education. As an eighth grader from Sam H. Lawson Middle School in Cupertino, Anshul has spoken at American Chemical Society, National Academy of Science, California Association of the Gifted, and at various schools.
Jeff Seibert Jr. is a current Senior at Stanford University where he is studying Computer Science and Economics. Seibert is Co-Founder and President of Increo Solutions, Inc., a startup focused on creating the next generation of tools to help companies address the most important and difficult aspect of business communication: innovation. Increo recently raised a Seed Round of financing from Draper Fisher Jurvetson. Prior to Increo, Seibert served as President of Arios Software, a Macintosh software company he founded during high-school in Baltimore, MD. He has also worked in both engineering and marketing for Apple, Inc., as well as independently as a freelance designer. Favorite pastimes include surfing and playing tennis.
Whitney Smith, Visionary Co-Founder, Girls for a Change. Whitney is the visionary Founder of Girls For A Change. Her experience working with girls in juvenile detention and group homes has shaped her vision for a different world for girls and women. Envisioned as a highly collaborative and community-based model, Girls for a Change evolved out of Whitney’s work as the Chair of the Silicon Valley Girls Coalition. In this role Whitney developed a powerful collaboration of over 75 community based organizations, legislators and individuals. She was recently selected to attend Harvard Business School’s Nonprofit Strategic Management Program and awarded a scholarship to Hewlett Packard’s Leadership Initiative Program. She has received honors for her work from The Commission on the Status of Women and was honored by the San Jose Mercury News as one of Silicon Valley’s leading change agents. Girls For A Change was featured as a “Rising Star” in Fast Company Magazine.
Elisabeth Stock, Chief Executive Officer and Co-Founder, Computers for Youth from a nascent non-profit in 1999 to a national leader in improving the home learning environment of low-income families. CFY has been recognized by the Drucker Foundation and by the Tech Museum in San Jose, California for its innovative use of technology in education. Recognized as an expert in her field, Elisabeth has served as an advisor to both the NYC Department of Education and the U.S. Department of Health and Human Services. She was also appointed to serve on the New York City Broadband Advisory Committee. She has been featured in the Wall Street Journal and on National Public Radio and has published a policy paper with the Benton Foundation. Prior to her work at CFY, Elisabeth served as a White House Fellow (1996-1997), where she was the principal architect of a program that enables Federal agencies to donate surplus computers directly to needy schools. She also worked at the Vera Institute of Justice and helped the Open Society Institute start the After-School Corporation.
Angela Strange, Senior Associate Partner at Bay. Prior to Bay, Angela worked at Mercer Management Consulting, where she focused on strategic and operational issues in the technology practice. While at Mercer, Angela won several marathons and achieved a seventh place national ranking in Canada. She spent two years training as a professional athlete. Angela has also worked at Nike, where she assisted in developing the product and go-to-market strategy of a new footwear category.
While pursuing her MBA at Stanford, Angela helped to develop curriculum for a new course on Women in Entrepreneurship, and served on the Board of StartUP, a nonprofit organization supporting entrepreneurs in East Palo Alto.
Allison Leopold Tilley, Pillsbury Winthrop, Allison Leopold Tilley, a partner at Pillsbury Winthrop, focuses on the representation of technology companies in securities and venture capital transactions, including mergers and acquisitions, private placements, public offerings, venture funds and joint ventures. She has significant experience representing acquirers and target companies. Ms. Leopold Tilley is co-head of the Firm’s Information Technology Practice Team, Head of the Silicon Valley Business and Technology Group and co-head of the Southeast Asia Specialty Team.
Salina Truong: Salina assists the Outreach department in maintaining corporate partnerships, general contact lists, and initial correspondence with potential affiliates. She is treasurer of her dormitory and does research in the Psychology department. In middle school, she began her first venture selling Rubik's Cubes and fruit snacks at discounted prices. She graduated to selling affiliate software on eBay. She is known for her fascination with Rubik's Cubes, Ty Beanie Babies, the Food Network, and colorful things in general.
Jonathan Wilde, Mountain View high School is a 15-year-old who enjoys web design, programming, art, and robotics. He currently runs his own personal website, www.speedbreeze.com. In his spare time, he develops themes for the Plone website content-management system, themes and plugins for the WordPress blogging platform, and writes Adobe AIR applications. He recently was named as one of the ten grand prize winners in the Google Highly Open Participation Contest for his work on the Plone project. Last May, he won nine awards, including second place in the applied mechanics division at the California State Science Fair in Los Angeles, California, for his work on an urban search and rescue robotics platform.
Girls For A Change is a national organization that empowers girls to create social change. We invite young women of color in low income and urban communities to design, lead, fund and implement social change projects that tackle issues girls face in their own neighborhoods.
GFC provides the tools, resources, partnerships and support girls need to gain the voice, ability, and problem-solving capacity to realize their full potential. GFC was founded in Silicon Valley, California in 2002--and has since doubled the number of girls served. We expanded to the Phoenix Metro Area in 2005.
Description: Gumball Capital engages students with entrepreneurship for social good through microfinance. We run a collegiate competition called the Gumball Challenge where we give student teams $27 loans and educational booklets on entrepreneurship and microfinance. The teams have one week to pursue entrepreneurial ventures with the loan and the gumballs, and can win awards for exemplifying things like innovation, risk-taking, and of course, value-generation. The revenue they generate goes to fund the working poor through Kiva.org- a website that allows the public to make loans to entrepreneurs in the developing world.
Location:
Hewlett-Packard
Auditorium
3000 Hanover Street
Palo Alto, CA 94304
Directions
Price:
(Refreshments, Breakfast, Lunch, and Reception included)
$25 Student Price Please conact Ksullivan@sdforum.org to receive the student rate.(Must Show Student ID At The Door)
$60 SDForum Members Price
$75 Non-SDForum Members Price
Schools interested in bringing classes please contact Kristen Sullivan at Kristen@sdforum.org prior to the event.
Registration the day of the event will increase by $10. Limited registration will be available at the door.
Sponsors Include:
Location Host

Strategic Sponsor:
Platinum Sponsor:

Gold Sponsor:

Matt Thompson, Senior Director, Sun, active member of the Startup and Technical Community. As Director of Technology Outreach & Sun's Open Source Programs Office, Matt Thompson leads Sun's developer program (the Sun Developer Network) Sun's technology evangelism efforts worldwide, and driving Sun's open source strategy for developers. His team focuses on both building communities and educating and enabling communities of developers to easily adopt Sun's emerging technologies across both the Java and Solaris platforms.
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